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Different Types of Supermarket Layout | IELTS Listening + Answers

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Difficulty Level: Hard
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Different Types of Supermarket Layout

Complete the table below.

Write NO MORE THAN THREE WORDS for each answer.

Layout Description Advantages Disadvantages
Grid parallel aisles
  • efficient use of floor space
  • Controls
  • Uninteresting layout
  • Shoppers can through their shopping
Free-form organization customers need more to find products
  • poor use of space
  • less
Boutique Displays arranged around a food specialty
  • separates space into
  • creates attractive image
poor use of space

Which types of products are placed in each location in supermarkets?

Choose FOUR answers from the box and write the correct letter, A-F, next to questions 7-10.

7. quieter areas

8. end of aisles

9. middle shelves

10. near the entrance

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Solved Answers & Explanation

Question 1: Answer is traffic flows

Relevant Line: “The grid layout allows supermarkets to utilize floor space efficiently by providing the greatest amount of display space proportionate to aisle space. Also, this layout helps to manage traffic flows.”

Analysis: The grid layout efficiently manages traffic flows, making “traffic flows” the correct answer.

Question 2: Answer is rush

Relevant Line: “The main weaknesses of the grid layout are the monotony of rows of aisles and the fact that it is easier for customers to rush through the supermarket without lingering.”

Analysis: Customers can rush through their shopping in a grid layout, making “rush” the correct answer.

Question 3: Answer is random

Relevant Line: “Another layout pattern used by supermarkets is known as the free form. Here displays and aisles are arranged in a random pattern.”

Analysis: The free-form layout is characterized by random organization, making “random” the correct answer.

Question 4: Answer is time

Relevant Line: “The good thing about this layout is that customers tend to spend more time in the store as they wander about looking for different products.”

Analysis: Customers spend more time in the store in a free-form layout, making “time” the correct answer.

Question 5: Answer is cost effective

Relevant Line: “Its main weakness is the inefficient use of space, which means it is less cost effective.”

Analysis: The free-form layout is less cost effective due to inefficient use of space, making “cost effective” the correct answer.

Question 6: Answer is small areas

Relevant Line: “The advantage of this layout is that it divides parts of the store into small areas, which may be distinguished by changes in flooring or displays.”

Analysis: The boutique layout separates space into small areas, making “small areas” the correct answer.

Question 7: Answer is E

Relevant Line: “Items which consumers tend to spend more time considering before buying, such as Cosmetics, are usually placed away from the busy areas so that people can look at them in comfort.”

Analysis: Products requiring careful selection are placed in quieter areas, making “E” the correct answer.

Question 8: Answer is F

Relevant Line: “Supermarket managers often place products which are not selling quickly enough at the end of aisles.”

Analysis: Slow-moving products are placed at the end of aisles, making “F” the correct answer.

Question 9: Answer is A

Relevant Line: “The eye level of the average woman is 1 meter 60 centimeters off the floor, which is the height of the middle shelves. So the things which cost more are placed here.”

Analysis: More expensive products are placed on the middle shelves, making “A” the correct answer.

Question 10: Answer is B

Relevant Line: “It’s no accident that in nearly every supermarket the fruit and vegetable department is the first shoppers come to as they enter the store. These produce a greater profit than any other department.”

Analysis: The most profitable products are placed near the entrance, making “B” the correct answer.

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